Business Storytelling - Riah Jane & Co

Riah Jane & Co opened on February 2, 2022 and is owned by Mariah Schneider.

Riah Jane & Co. was founded in February 2022 by Mariah, a full-time student and mother of three, who worked out of her home curating collections for women alike and running small pop-ups throughout southern Indiana, growing her business. Like most things in life, fate intervened when she was looking for a small storefront in a community that mirrored her business values and a community that would support not only her but her entrepreneurial aspirations. In the spring of 2023, Mariah and her family replanted themselves in Jasper, Indiana, and opened their first Brick and Mortar June 3rd 2023 in the heart of the community. The name "Riah Jane" holds special significance, reflecting the essence of community and personal connection that the brand embodies, as it was a given nickname to Mariah by close family members. Since its inception, Riah Jane & Co. has been committed to providing timeless elegance and effortless styles in women's fashion, curated with care and attention to detail to ensure every customer feels confident and valued.

When asked what makes Riah Jane & Co unique, Mariah said, “What makes Riah Jane & Co unique is our commitment to curating fashion collections that cater to modern women's needs, blending curated fashion with personalized shopping experiences both online and in-store. Our staff's dedication to providing exceptional service adds an extra layer of uniqueness to our brand, ensuring every customer feels valued and empowered.”

Beyond offering stylish clothing, they are dedicated to creating a community where women feel empowered, supported, and celebrated for their individuality.Riah Jane is not just a brand, but a celebration of empowered women making a statement in style and life.

Check out Riah Jane & Co at 609 Main Street!